Recently, Cox released a lower-cost cable package that, surprisingly, does not include ESPN. For those sports lovers out there, ESPN is a must-have. However, for those people who spend their time watching other stations like the Travel Channel or Food Network, ESPN is an unnecessary channel. As it turns out, ESPN is one of the most expensive cable channels that cable companies offer to its customers. Does Cox’s unbundling of this expensive channel mean that it is finally moving towards an a la carte pricing method? Read more after the jump.
a la carte
In what could only be characterized as a desperate move to reverse the recent trend of cable subscribers cutting the cord (more than a million customers have left over the last 12 months). Cable providers, including the two largest, Comcast and Time Warner Cable, have been secretly working on a plan to provide cable channels on an individual basis. Read More.